What do you get out of a cross-platform sweepstakes?
Boost participation rates
Since cross-platform sweepstakes can be run on numerous social media sites or campaigns at the same time, your participation rates will soar. When you combine different dynamics and post them on a wide variety of channels (social media, blog, website, newsletter...), your sweepstakes will go viral.
Detect the best channels
By running the same sweepstakes on different platforms, you'll be able to see what types of contests and prizes get the highest rates of participation and engagement and on which social media site or channel. Then you can apply what you've learned to your digital marketing strategy.
Combine prizes
If you want to give away the same products and services on different social media sites or through different gamification campaigns or sweepstakes, this one is for you! With a cross-platform sweepstakes, combining your prizes is simple for you and fun for your user.