Paths questionary

If you want to go a step further in your dynamic campaigns, a quiz with journeys is the mechanics for you! In the purest Choose your own adventure style, you can ask questions depending on users’ answers, creating totally personalised results and experiences. Available in option White Label.

What do you get with a paths questionary?

Gamify and have fun

With our personalised question and answer modules, you can create dynamic and unique experiences for each user. Each one of them will follow variable flows depending on the answers or decisions that they take.

Create conversion to purchase

What better way to recommend your products and services than to do it in a totally personalised way? A quiz with journeys is one of the ideal dynamics for it. Use the results pages to redirect traffic to your website and, therefore, gain new customers.

Capture audience and data

The quizzes with journeys and crossroads are one of the most fun mechanics. They will make you stand you from your competition, get more participation, attract more leads, and a high level of segmentation in your CRM depending on the responses of the participants, as well as a high level of viralisation.

Step by Step:

  • Choose and configure the different question and answer paths and custom results

  • Create the participation form for data collection and the legal terms

  • Set up the landing page and participation methods

  • Encourage your users to follow your social network profiles and request social permissions for the app

  • Analyse and optimise the campaign conversion

General features:

  • Choice and configuration the paths with crossroads and personalised answers

  • Total customisation of your campaigns with your look & feel. Template system

  • Multi-language

  • Responsive design compatible with any device

  • Tools and templates adapted to the General Data Protection Regulation (GDPR)

Cool Tabs is simple and fast

Segment your audience

Integrate the data obtained through Cool Tabs into your CRM, DMP or email marketing platform, segmenting it according to the answers of data form and the paths choices of each user.

Your campaign, wherever you want

Integrate your paths questionary with our content widget on your website, blog, app, Facebook page... Generate qualified leads through any channel and boost on-site stay!

Optimise your action

Analyse the data collected in real time with our conversion panel and our advanced statistics. Identify strengths and leaks and make the corresponding adjustments in a simple way.