What do you get with a referral competition?
Increase your community
With this dynamic, you will increase the community of your social profiles since, to participate, the entrants must register and share the campaign through their Facebook wall or by sending the link to their friends. They will be responsible for publicising your campaign and your brand.
Obtain qualified leads
With this campaign you will easily increase your CRM database. To validate the participation, both your followers and their friends, must register in the competition through the participation form with the data you request. Information that you can make the most of in your subsequent campaigns.
Viralise your campaign
If you choose these mechanics, you should encourage your community to participate by inviting as many friends as possible to win. In this way you will get the users themselves to spread your campaign, achieving organic viralisation and increasingengagement.