Scratch and Win

With a Scratch and Win campaign, you can distribute prizes instantly and automatically among users. Participants must scratch an image to discover whether a prize is hidden underneath or not. Configure the number of participantions, program the rewards you want to raffle and customize the image they will have to scratch.

What do you get out of Scratch and Win?

Attract users

A Scratch and Win is one of the most attractive campaigns to impact a greater social audience. The instant prize distribution coupled with the excitement of covering the result of the draw with a customizable image, which you have to scratch to see if it hides a prize, makes it an incentive for participation.

Get leads

Take advantage of the attractiveness of Scratch & Win and its high participation data to obtain new leads or update data and integrate them into your CRM. Ask users for the personal data you are most interested in collecting and maximize lead generation.

Automatic winners

The Scratch & Win allows you to set up winning moments to award instant prizes. Participants do not have to wait until the end of the campaign to find out if they are winners. They will find out when they complete their participation.

Step by Step:

  • Configure a landing page and choose the way users will participate.

  • Encourage your users to follow your social network profiles and request social permissions for the app

  • Configure all your gifts with a date and time and choose the number of daily or weekly entries per user.

  • Create legal requirements and a participation form to collect data

  • Analyze and optimize campaign conversion rates

General features:

  • Customize campaigns with your own look & feel. Template gallery

  • Multi-language

  • Responsive design compatible with any device

  • Tools and templates adapted to the General Data Protection Regulation (GDPR)

  • Create numerous custom pages depending on the user's response

Cool Tabs is quick and easy to use

Segment your audience

Integrate the data collected with Cool Tabs with your CRM, DMP or email marketing platform. You can also segment data based on the results of your custom campaigns.

Your campaign — wherever you want it

Integrate your photography contest with our content widget on your website, blog, app or Facebook page. Share your campaign on any social media account with a custom URL. Generate qualified leads on any channel.

Optimize your activity

Use our advanced statistics and conversion panel to analyze data in real time. Create user profiles based on feedback. Detect strengths and weaknesses and use them to make adjustments — it's easy.