What do you get with a trivia?
Get to know your audience better
With a trivia quiz, you can give your community quality content to help you to get to know them better. By measuring their knowledge, you will be able to know their topics of interest or the products that most attract them to apply it to your marketing and sales strategy.
This type of interactive dynamic is very well received by users. Create the custom trivia with anything from the photos to messages shown after participating. Users often share the result and the campaign on their social networks.
Give personalised content
Make the most of the data to create user profiles and use them to prepare future segmented campaigns. For example, give them a personalised service that supplements or reinforces their knowledge about your brand or sector (a specific bank deposit, a trip to a certain place...)