Instagram sweepstakes

In an Instagram giveaway you can ask your followers or users to comment on a post, mention one or more people or use a specific hashtag and reward them for it. It's fast, simple and you can choose your winners randomly with our Instagram comment picker.

Create your Instagram giveaway.
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See examples of this sweepstakes

What do you get with an Instagram sweepstakes?

Get new followers

With an Instagram sweepstakes, new users may turn into new followers. They may even comment on your posts or use your hashtag to win a prize. Choose a winner at random with our Instagram comment picker — it's that easy!

Generate engagement.

Generate more engagement with an Instagram sweepstakes. Interact with participants by asking them questions about their interests and tastes. Encourage them to comment on your posts and... let the social conversation begin!

Increase follower loyalty

One of the objectives of an Instagram sweepstakes is to increase follower loyalty. Build loyalty with Social Media Marketing posts that come with a reward. This way, you'll motivate followers to interact with your Instagram sweepstakes.

Step by Step:

  • Post about the sweepstakes to Instagram

  • Choose a participation method: comment, mention or hashtag

  • Select winners yourself or at random
Publish your Instagram sweepstake
See campaign examples

General features:

  • Choose among one or various publications (organic or sponsored)

  • List of participants, updated on demand

  • Store data and download reports.

  • Select and publish winners and alternates

  • Winners page and certificate of validity for your Instagram sweepstakes

Types of sweepstakes you can run on Instagram

Comment or mention sweepstakes

Users must comment on your Instagram post to be able to participate in this sweepstakes. You can also ask that they tag someone. Use our Instagram random comment picker to select winners.

Hashtag sweepstakes

Ask participants to post using your sweepstakes hashtag. Make your brand go viral! It's easy!

Instagram Ads Sweepstakes

Advertise your campaign and increase your reach with a comment and/or hashtag sweepstakes on Instagram Ads. Observe and identify your target audience and tailor the Instagram sweepstakes to them.