Brand Monitoring Watch, understand and protect your brand’s reputation.
Multi-source monitoring of your brand across social, media, forums and the web. Sentiment analysis, smart alerts and automatic categorization in one panel.
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Multi-source watch
Social, media, forums and web in one panel, in real time.
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Real-time alerts
Instant notifications of spikes and sentiment shifts.
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Sentiment analysis
Every mention classified as positive, negative or neutral.
Complete monitoring
Multi-source brand monitoring.
Listening to social media isn’t enough. The conversation about your brand also happens in digital media, niche forums and websites. Cool Tabs unifies it all in one panel.
Social media
All the user conversation about your brand or competitors on Twitter and Instagram, collected in real time with advanced filters.
Media and digital press
News coverage, press releases and articles in digital media and news portals related to any topic of interest.
Forums and websites
Extend the search to niche forums, blogs and any website you tell us about. We integrate it straight into your monitoring dashboard.
Advanced technology and analysis.
Multi-source
Social, media, forums and web in the same monitoring panel.
Sentiment analysis
Automatic sentiment attribution powered by IBM Watson Analytics.
Smart alerts
Notifications by volume, frequency, author or content location.
Automatic categorization
Semantic classification of content by predefined categories.
Geolocation
Up to 40% of Twitter content collected is geolocated for territorial analysis.
Automated messages
Start direct conversations with affected users from the tool itself.
Downloadable reports
Export each monitoring’s data in PDF and Excel to present to management.
Use cases by goal
One tool, different goals.
One tool, different goals depending on the team using it.
Brand reputation
Watch what’s said and how your brand is perceived
For corporate communication teams that need a continuous view of digital reputation. Measure overall sentiment, identify the topics driving the most conversation and understand how your brand perception evolves over time.
Crisis management
Spot critical peaks before they get out of control
For response teams that need to react in minutes. Smart alerts detect any abnormal spike in mentions or sudden sentiment shifts and notify the team in real time, with all the context to make fast decisions.
Customer experience
Detect incidents and unhappy customers
For customer-care teams that want to solve problems before they escalate. Identify negative-tone mentions, categorize them by incident type (complaint, technical failure, delay, return) and assign them to your team with the full case context.
Protect your brand’s reputation today.
7 days free with every feature. No lock-in.