Social Analytics

Measure the evolution of your Twitter and Instagram profiles, benchmark against your competition and generate professional reports in minutes. All your social analytics in a single dashboard.

How Social Analytics helps you

Three pillars to understand, benchmark and report on your social media performance.

Your profiles, in detail

Analyze your brand's evolution with historical data, engagement metrics, reach and growth. Optimize what to post and when.

Your competition, watched

Benchmark your KPIs against your main competitors. Spot industry benchmarks and opportunities to improve your positioning.

Your reports, ready

Export the data of every monitoring task in PDF and Excel. Professional reporting ready to present to clients, leadership or team.

Metrics and KPIs

All your profile performance, in detail

Discover how much your account is growing, which content engages best, when your audience is most active and the actionable insights behind the numbers.

Engagement, reach and growth

Measure the metrics that matter for your strategy with up to two years of historical data per monitored profile.

Best times and days to post

Identify when your audience is most active and maximize the reach of every post.

Top performing posts ranking

Spot which content performs best and replicate the formats that engage your community most.

Competitor analysis

Measure your results in context

Also monitor your competitors' profiles and the reference brands of your industry.

Follower evolution

Track the growth of every monitored profile from the moment the monitoring is created.

Top hashtags and words

Identify the topics, tags and terms each brand uses to build its narrative on social media.

Top engagement posts

Discover which posts generate the most real reactions and replicate the formats that work in your industry.

Advanced technology and analysis

Interactive dashboard

Visualize your Twitter and Instagram profiles evolution from a single dashboard with dynamic filters by date, language or content type.

Historical data

Consult data and charts of every monitored profile or hashtag with up to two years of history.

Engagement analysis

Measure which posts generate real reactions with our proprietary weighting of likes and comments. Identify your top-performing content types.

Content optimization

Identify the best days and times to post on each profile. Maximize the reach of every post with real audience data.

Photo Manager

Manage the photos collected in each monitoring task and filter them to create specific reports about any content subset.

Top hashtags and words

Discover which hashtags, words and filters are most used by each monitored profile. Spot trends in your own account and in your competition.

Downloadable reports

Export every monitoring task data to PDF and Excel. Ready to present to clients, leadership or team.

Multi-profile and multi-brand

Manage several profiles and several brands from the same account. Perfect for agencies and teams handling multiple clients at once.